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How Lyft Used a LED Advertising Truck to Advertise at the Texas State Fair

It was another beautiful day at the Texas State Fair! The Texas State Fair is a 24-day annual event that celebrates “all things Texan”.  They promote agriculture, education, and community involvement through quality entertainment in a family friendly environment.

Prior to COVID, we were lucky enough to be a part of the Texas State Fair. We helped Lyft advertise with a boasting pink LED advertising truck. During the Texas State Fair Lyft used Bulldog Mobile Billboards to promote their transportation service to and from the fairgrounds.

The fair saw a total of over 2,000,000 visitors in this heavily trafficked area. This brought much attention to their transportation service to all these visitors.

Day One of the Lyft LED Advertising Truck Campaign

On day one of the campaign we were able to drive into the fair grounds to shoot photos of the truck with all different backdrops. The best thing about an LED advertising truck is that you can change art instantly. Downloading new images and video can happen in moments with our state of the art LED advertising truck.

Lyft also had the benefit with the LED advertising truck of not waiting or paying for print production. Saving them time and money. They were able to change their wording of the LED advertising truck throughout the day.

Throughout this 15-day program our drivers drove specific routes requested by Lyft to attract local residents and commuters to their brand. A few days into the program we received new art. We were happy to display for the remainder of the program on our LED truck.

Bulldog Mobile Billboards is excited for the next Texas State Fair and we hope to see you there!

What Can Bulldog Mobile Billboards Do For You?

If you or someone you know has a promotion they want to advertise in Dallas or even beyond the great state of Texas then Bulldog Mobile Billboards is the perfect mobile billboard company to use. Feel free to call Rod Collins at (214) 724-2729 for more information or visit us at https://bulldogbillboards.com/

At Bulldog Mobile Billboards, we offer billboard advertising services designed to make an impact on your audience without taking a large bite from your marketing budget. When investing in and diversifying our fleet, a thorough review of the industry billboard, glass-walled display and LED truck manufacturers are created with our advertisers in mind.

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