Unleashing the Power of Google Analytics: How to Measure Your Mobile Billboard Campaign!
Marketers everywhere know Google Analytics is the ultimate tool for analyzing online campaigns, but did you know it can also be used to measure out-of-home (OOH) ad success? Incorporating billboards, blimps, and buses into your marketing mix pays off – as evidenced by Cozy Earth’s campaign that boosted search traffic by an amazing 75%. Even […]
Discovering the Secret to Successfully Targeting Generation Z and Millennials
Two popular consumer groups are Millennials and Gen Z, before crafting your digital marketing approach, you must consider your target; however, there is a noteworthy disparity in how each group interacts with content, so marketers must be conscious of these discrepancies. Age should never be disregarded when developing a custom strategy for your target market […]
How to Hold A Great Springtime Experiential Marketing Event
Spring is the ideal time to craft a remarkable, experiential marketing event to captivate consumers in its radiant glory. To ensure success, concentrate on building your brand’s narrative and generating engaging activities, demonstrations, or live events that educate customers about what you offer without being excessive with promotion. This way, you can create joyful experiences […]
The Latest Trends in Successful Experiential Marketing Campaigns
There is a lot of talk about how traditional advertising and corporate marketing strategies are losing their effectiveness. Nowadays, consumers are more likely to choose commercial-free streaming services over live TV, fast-forward through commercials, and have ad blockers installed on their PCs. It could be time for your company to change and turn to experiential […]
5 Top Ways to Boost Your Brand for the Upcoming Holiday Season
One of its distinctive features is the holiday season’s ability to unite customers and businesses through experiential events. People enjoy shopping, and companies consider it an ideal time to boost their profit margins. In other words, enjoying the holidays is advantageous for both parties. You probably want some simple methods to boost holiday sales online […]
How can glass wall display trucks improve your marketing campaign?
Think about your last marketing campaign. How successful was it? Did you reach all of your goals? If not, why not? One of the reasons your campaign may not have been as successful as you wanted it to be could be due to a lack of advertising vehicles. Traditional forms of advertising like billboards and […]
How Blackboard Used Experiential Marketing With Glass Walled Trucks
Blackboard, the largest education technology and services company worldwide, asked Bulldog Mobile Billboards to conduct a unique, three part out of home and experiential marketing tour on our 14’ Glass Walled Display Truck. Also known as the Glass Cube Truck, we had the entire exterior, including glass walls, vinyl wrapped as a mobile billboard to […]
How NYU Langone Advertised Their New App Using Moving Billboards
Bulldog Mobile Billboards were asked to represent the NYU Langone app with our moving billboards. This app helps clients find doctors, schedule appointments, view test results, refill prescriptions and get virtual urgent care. The NYU Langone Health app is available on both the Apple Store and Google Play. This six week campaign combined the use […]
Our Glass Walled Mobile Billboard Promotes Lil Keed’s New Album
The agency Six Degrees hired Bulldog Mobile Billboards to bring a vinyl wrapped 18’ glass walled truck to Atlanta to help promote the new Lil Keed album, Trapped On Cleveland 3. Wrapped in all black with red lettering and the record’s graphics, the agency built the creepy but Instagramable scene. Props were included like old […]
Hello Car Wash Promoted Their Grand Opening With Our LED Truck
Bulldog Mobile Billboards couldn’t have been more thrilled when Hello Car Wash asked us for the second time and with a second location to help with their Dallas area grand opening. This location used Texas State Fair-themed images on our LED truck while the first location had used one of our vinyl billboard trucks. The […]